Freightliner opens its first Operational Training Academy with the aid of our ERTMS illustrations

ILLUSTRATION

Problem:
Freightliner’s heavy haul division needed a set of illustrations to explain what ERTMS is and what its benefits are. The illustrations were then used on the 2nd May 2023 on pull-up banners at an industry event, the opening of the Ipswich Operational Training Academy.

Visual Solution:

After an initial consultation with the client (Cara Cohen at Freightliner), the concepts were quickly drawn up by hand for review. Then a black-and-white detailed version was created and finally, we applied Freightliner’s yellow, orange, and black colour palette. The end result is a set of on-brand illustrations depicting the benefits of ERTMS to freight train drivers.

“Thank you for everything Will – it was an enjoyable process and the outputs are fantastic.”

Cara Cohen, ERTMS Assistant Business Change Manager at Freightliner Group.

What is ERTMS?

Part 1: ETCS

What is ERTMS?

Part 2: GSM-R

What is ERTMS?

Part 3: Traffic management

What is ERTMS?

Part 4: Safety guidelines

Benefits of ERTMS

Part 1: For the driver

Benefits of ERTMS

Part 2: Safety improvements

Benefits of ERTMS

Part 3: Systems availability

Benefits of ERTMS

Part 4: Environmental

Freightliner’s interim CEO, Becky Lumlock cut the ribbon to officially open the Academy, with Toufic Machnouk, Director, Industry Partnership for Digital Railway, the Mayor of Ipswich, Ed Akers, Principal Programme Sponsor, East Coast Digital and Blake Jones Freightliner MD Rail Services. Photo above courtesy of Freightliner, read the full story on their website here.

Blake Jones Freightliner MD Rail Services stands in front of the banners we did the illustrations for.

Freightliner’s interim CEO, Becky Lumlock tests out one of the simulators

We also did some more technical illustrations to show how the Class 66 locomotive interacted with the track and signals. These will be used in training manuals.