OneBigCircle

Explained a complex product suite to help drive growth

CHALLENGE

One Big Circle’s leading product suite is called AiVR, and they wanted a visual solution to help explain their process and highlight the product benefits.

OUTCOME

We created a single rich picture that they were able to use as a sales and marketing tool at exhibitions with new and existing clients. The graphic shows the data flow, from capture, to processing, to access, and then looping back to improve further data.

DELIVERABLES

• Rich picture x 1

Rail Innovation Conference

(Left) Emily Kent, Director, One Big Circle, with a colleague, using the rich picture we developed for their AiVR product suite, being used on the monitor and as a printed out A2 on foamboard.

“Explaining our complex product offering had always been a problem, but now it’s much simpler to do so both internally and externally.”

Marketing Manager
One Big Circle