How do you encapsulate a family of software products visually?

Marcomms for 3Squared

3Squared is an innovative software development company, based in Sheffield, who serve the UK rail industry. They asked us to develop a mini-series of four illustrations. Each one should represent one of its software products.

One of the ideas that came through the concept stage into the final illustrations, was the use of the 3Squared circular logo as a base to each isometric illustration.

The final items have appeared on their website and other marketing materials, for this fast-growing company.

“Great work from WillB in creating four distinct product illustrations for 3Squared.

“As a software development company with multiple products, we were keen to illustrate the benefits and value of each product, so anything that can help with that is really valuable.”

Tim Jones, Managing Director, 3Squared